Our Story

At Gold & Olive, our goal is to create affordable, luxury makeup for dynamic Asian features. We aim to redefine the mainstream standard of beauty by increasing Asian American and Pacific Islander (API) representation within the cosmetic industry.

INCLUSIVITY MATTERS

Although there has been progress toward inclusivity, a significant need for increased API visibility in the beauty market still exists. Gold & Olive's solution is to embrace our unique facial characteristics by creating makeup products that complement Asian eyes.

SHOP EYE MAKEUP ESSENTIALS

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    Set the Curve Curling Eyelash Primer

    Our Set the Curve Curling Primer is the answer to straight, stubborn lashes that refuse to hold a curl.

    • Smooth, silky texture
    • Hyaluronic Acid and Jojoba Oil to nourish and protect lashes
    • Extra hold formula to ensure lashes stay curled up all day long
    • The perfect base for a smooth mascara application
    • Dual-length bristles on the silicone brush for even application
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    Overachiever Intensifying Mascara

    Our Overachiever Intensifying Mascara will elevate your makeup routine to another level.

    • Waterproof formula
    • Non-clumping or flaking
    • Highly pigmented, rich creamy texture
    • Specifically formulated to achieve the go-to, everyday look
    • Enhance the appearance of thicker and fuller lashes
    • Long, slender fiber brush that works for all eye shapes and sizes

Before & After

TRANSPARENT PRICING

Gold & Olive's products are competitively priced and we prioritize quality and sustainability, both in our formulas and our packaging. These formulas are produced with high-quality ingredients in small batches to ensure greater quality control and to reduce waste. For packaging, we opted for an eco-friendly, recyclable aluminum tube. And most importantly, our products are all made in the USA!

MEET OUR FOUNDER

Hi! My name is Felicia Brown, and I founded Gold & Olive to fulfill my passion for representing the API community within the beauty industry.

I grew up loving makeup, but have always felt self-conscious about my almond shaped eyes because of the limited makeup options available for people of color. After graduating with my PhD, I decided to mix my background in science and my passion for beauty to launch a brand that celebrates dynamic Asian features.

My ultimate hope is that Gold & Olive's elevated, customized formulas will help people with Asian features to celebrate their unique beauty with increased confidence.